Privacy Policy
Last updated: 16/06/25
This website is owned and operated by Plenty Blue. This Privacy Policy explains how we collect, use, and share personal information when you visit or make a purchase from our website (plentyblue.co.uk).
1. Personal Data We Collect
We collect various types of personal data from visitors and customers, including:
For Website Analytics:
Information about your browser, network, and device
IP address
Pages visited prior to landing on our website
On-site behavior: clicks, internal links, pages visited, scrolling, searches, timestamps
We share this data with Squarespace, our analytics provider, to understand site traffic and improve user experience.
2. Cookies
This website uses cookies and similar technologies. Cookies are small files or pieces of text that are downloaded to your device.
Functional & Required Cookies:
Always active, necessary for securely delivering our website via Squarespace.
Analytics & Performance Cookies:
Used only when you acknowledge our cookie banner.
Help us analyze site usage to improve performance.
To learn more about cookies placed by Squarespace, visit:
Squarespace Cookie Guide
3. Email Communication
We may email you regarding your order or account activity, such as:
Purchase confirmation
Shipping updates
Order issues
These emails are essential and cannot be unsubscribed from.
Marketing Emails:
We may send occasional marketing emails. You can unsubscribe at any time using the link provided in those emails.
We share your contact information with Squarespace, our email marketing and hosting provider, so they can send emails on our behalf.
4. Customer Information
When you make a purchase, we collect:
Name
Email address
Billing and shipping address
Phone number
Order details (e.g. product, size)
This data is used to fulfil your order and provide customer support. We share this information with Squarespace, our eCommerce platform, and possibly payment processors (e.g. Stripe, PayPal).
During checkout, this website may use the Google Places API to autocomplete address fields. Information you type may be sent to Google for processing.
5. Visitor Information
This site is hosted by Squarespace, which collects:
Your browser, device, and network information
Web pages visited before arriving at this site
Your IP address
Squarespace uses this information to operate and improve their platform. Data is analyzed in a de-personalized form whenever possible.
6. Fonts and External Services
This website uses fonts from:
Google Fonts
Adobe Fonts
When your browser loads these fonts, it may share:
Your IP address
Browser and device info
with Google or Adobe servers to display the fonts correctly.
7. Legal Bases for Processing Data
Under the GDPR (if applicable), we process your data under the following legal bases:
Contractual necessity: To fulfil a purchase or provide requested services.
Consent: For marketing communications and non-essential cookies.
Legitimate interest: To improve our website and business operations.
Legal obligation: For tax, accounting, or legal compliance.
8. Your Rights (Under GDPR)
If you are located in the UK or EU, you have the right to:
Access the personal data we hold about you
Correct inaccuracies in your personal data
Request deletion of your personal data
Object to certain types of processing
Withdraw consent at any time
To exercise your rights, please email us at: eleanor@plentyblue.co.uk
9. Data Retention
We retain personal data:
As long as necessary to fulfill the purposes described
For legal, accounting, or reporting obligations (e.g. 6 years for purchase records)
10. Third Parties We Work With
We may share data with:
Squarespace – site hosting, analytics, emails, checkout
Google – for fonts and Places API
Adobe – for fonts
Payment providers – to process your transactions securely
Legal authorities – if required by law
11. Contact Us
If you have questions, concerns, or would like to make a privacy-related request, contact us at: eleanor@plentyblue.co.uk